Acclaimed as the pioneer of discovery shopping, Instagram has emerged as one of the leading social media platforms for everyone. In fact, with the innovative discovery shopping feature, Instagram is emerging as the new Amazon. Undoubtedly then, be it businesses, marketers, bloggers, influencers, or consumers, Instagram is the place to be.
Thanks to COVID19 and the plenty of time at people’s hands, many new faces have joined Instagram, and businesses get their share of Instagram just as well. Both small and big-scale brands use Instagram as a means of increasing sales and profits and remaining relevant. If there’s one thing that isn’t so fun about this tendency is; the competition to get noticed is stiffer than ever.
If we're asked to name one app that's spun the world in 2020, it’s no other than Instagram. We aren’t surprised about this, and you? It’s hard to imagine any other app that has turned its relative ‘drawback’ in being a video-based app to an advantage that lets it beat other social media giants such as Facebook and TikTok.
New Instagram influencers have been on the rise ever since 2020 dawned upon humankind with its wretched fate. Now they are making lots of money, getting a lot of respect, and most of them live the life of their dreams; fancy cars, luxury vacations, high paying sponsorships, free stuff from the brands… you name it.
Instagram is an extremely fast-paced social media platform. As a result, things can escalate in any direction anytime, especially when it comes to trends that keep on changing every week and every month.
A research article published in 2012 in the journal of life sciences predicted that as we continue to progress in our era, social media usage is bound to increase, translating into more customers for the businesses that use social media in their marketing. The article concluded that the better the social media marketing, the higher the promotion of the business.
Ever wonder why some people shine on Social media so much while others struggle for making their presence? Why do some people make it to 1k followers in a week while others find it hard to hit even 500 in a week? If so, it’s because those people know some nifty tips and tricks to boost their social presence.
Instagram is one of the most popular social media apps used by around one billion people each month; it has become an integral part of our everyday lives. On Instagram, people post pictures or videos on their feed. Everyone loves to share what they are up to in the day to day lives. While social media's purpose was to connect people and keep each other updated, it is true that likes, views, and comments also count. Therefore, we are constantly looking for means to connect with people but, at the same time, interact with them and get as many likes and views as possible through the various features the app offers.
